Charles Engler ‘27, recently won UpSurge Baltimore’s $50,000 Innovation Award for his business Luminova Beauty. With his award, Engler aspires to build a broader and advanced foundation for his science-backed skincare company.
“Dollar signs aside, this award is much more than that. It is supporting my vision and supporting my mindset,” Engler said.
UpSurge Baltimore held its Maryland Intercollegiate Student Venture Showcase on Feb. 18. The innovation awards are funded by the Pava Lapere Legacy of Innovation Act of 2024, helping to provide grants to student-run, technology-based companies. Nine Maryland student entrepreneurs were selected to pitch their brands at the showcase, with one of these students being Engler.
“It was a great time, it really was. It was definitely an eye-opening experience, but I loved it. I met so many wonderful businesses- a lot of great minds are in Baltimore, and a lot of those minds are students,” Engler said.
Luminova Beauty aims to create a welcoming, easily accessible environment for skincare. This high-tech company specializes in red light therapy, selling a 4-in-1 Ultimate Radiant Skincare Wand, paired with its moisturizing turmeric serum.
This convenient, handheld device sends red waves into the skin, notifying the brain to build more collagen in any area of the face where it is needed most, whether that be blemishes, acne, or wrinkles. The red-light wand promotes healing through galvanic current, soothing, moisture-locking technology that leaves the skin glowing. 92% of active Luminova customers reported a total reduction of any facial scars or lines.
While the manufacturing of the products is completed overseas, Engler takes charge of the marketing, branding, shipping, and fulfillment of each package on his own.
“I want people to feel confident in their own skin, and not feel the need to break the bank to feel good. Beauty companies should be putting the people first by making it more affordable,” Engler said.
Engler stated that with his grant award, he hopes to make Baltimore the headquarters for Luminova Beauty, including manufacturing and marketing development. He expresses and dedicates his gratitude and fortune to his communities that have helped him come so far.
“The number one thing I feel is blessed. I feel extremely blessed and fortunate. Loyola has lots of great resources and tools to help students grow their passion. I’d have to give the credit to the man above, the team here at Loyola, and my family back at home,” Engler said.
Engler gave advice for future aspiring entrepreneurs, explaining three insightful tips to be set on the right track.
“Don’t think twice, just go for it, and don’t let anyone or anything hold you back. Take advice from people that have done what you’re aspiring to do, and learn to become more self-sufficient.”
